How to Get Free Images for Your Content Marketing

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Finding an online directory with high quality photos that are free to reuse for commercial purposes is a tall order. You can put a ton of effort into your search, only to find less-than-ideal images. Or, you could think you’re using a license-free image, only to get a nasty copyright infringement letter a few months later, asking that you pay hundreds of dollars to settle the incident.

The Importance of Choosing the Right Images

When setting up your website, blog and social media accounts, you need to pay extra attention to certain things, like where you buy domain names, which profile images you’re using and that all the links to your other profiles work. Choosing the right images is important in order to avoid copyright issues and to support your content. You wouldn’t purchase a domain name that has nothing to do with your blog or business, right? You also shouldn’t use images that have nothing to do with your niche, the topic at hand or your industry in general.

1. Pexels.com

As one of the biggest free directories, Pexels.com has curated photos from other image sites to include them in one huge directory. This is the best website to use if you’re in a rush and need to find an image stat.

2. Picjumbo.com

One of the best things about this website is that there aren’t any restrictions. You don’t have to credit the artist when you use their image, which means you can take at least one thing off your “To Do” list when using the image on your blog. Plus, new images are uploaded and organized daily. Genres include food, weddings, roads, fashion, technology and business.

3. Unsplash.com

Every ten days, Unsplash.com, a Tumblr site, posts ten new images. You don’t even need to register in order to use the images. All you have to do is signup for their e-mail and they’ll send you ten new images straight to your inbox.

4. Flickr.com

As one of the directories with the highest number of quality photos, Flickr is an ideal place to go for your visual content needs. You also have the option of sharing your own images. Plus, the website also lets you edit your images. Just make sure to link back to the user’s profile whenever you use another person’s image.

5. FreePhotosBank.com

This is an excellent site if you’re looking for abstract images. Many of their photos and graphics are nature- and landscape-focused, and they also have backgrounds and architecture photos. You don’t have to create an account to access images, either.

If you have to use images for your content marketing, it’s important to go about it the right way. First, understand why you’re choosing certain images and put extra thought into the content you’re curating. Then, know where to find quality images that won’t get you in trouble with the law.

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